Most functional rice does not have a national standard

A few days ago, CCTV's "Early Morning Reference" exposed some high-priced high-iron rice, high-zinc rice and other functional rice, which contains no difference in nutritional ingredients and ordinary rice, purely false propaganda. A few days ago, the reporter visited the Beijing market and found that the functional meters are also varied. Dong Jinshi, a food safety expert, suggested that whether or not the trace elements contained in functional rice meet the national standards are not known to consumers. Therefore, it is recommended that consumers do not blindly believe in rational consumption.

Functional rice has been a variety of different days ago, the reporter saw an online shop on Taobao, claiming that there is a high-zinc meter of the North Wojinliang of the Bunao puzzle function, which is priced at 180 yuan for 5kg. The reporter also found that some supermarket grain and oil sales areas are piled with a dozen different types of bags of rice, such as high-zinc rice, selenium-rich rice, and ecological rice.

The same supermarket, ordinary bulk rice price per kilogram between 1.5 yuan to 2.0 yuan, baggage quality rice price difference is poor, cheap two or three yuan per kilogram, and claimed high zinc, selenium and other functional rice, the price is generally It's more expensive than regular rice, and some of them are more than twice as expensive. For example, a certain brand of selenium-enriched rice weighing 5 kg is priced at RMB 68. A number of sales personnel in the supermarket grain and oil sales area revealed that the reason for the disparity in the price of rice is that, apart from the brand, the main reason is that the “functionality” of rice is different. High-zinc rice and selenium-rich rice are more nutritious. People who buy high-priced functional rice are mainly white-collar workers or high-income people.

An industry source stated that in recent years, with the continuous development of new rice products, competition has become more intense. Some businesses use "functional rice" as a concept of frying, which is to attract customers' eyeballs and promote hype for promotional products.

Functional rice is more than the national standard of endless functional rice, whether there is a corresponding national standard it? Reporter access to the relevant national standard found that most of the functional rice does not have the relevant national standard, currently involves only functional rice, GB/T22499-2008 "selenium-enriched The National Standard for Rice stipulates that selenium-enriched rice is naturally enriched during the growth process rather than adding selenium after harvesting, and processed into a selenium content of 0.04mg/kg~0.30mg/kg in accordance with GB1354 "Rice" standard. Between the rice.

“Selenium is an essential trace element for the human body. Long-term consumption of selenium-enriched rice that complies with national regulations is indeed good for the body, but selenium-enriched rice and ordinary rice have no difference from the outside, consumers are difficult to distinguish, and consumers choose selenium-enriched rice. Still the preferred big brand." Dong Jinshi said.

For functional rice, such as high-speed rice, sugar-rich rice, and high-zinc rice, Dong Jinshi said that these so-called functional rice first mislead consumers in publicity. Rice is only a food, not a health product, and it is not a medicine. Therefore, it does not have the effect of treating diseases. “The trace elements contained in these rice can not be determined whether they are naturally enriched or artificially added; whether the trace elements contained in the functional rice surface meet the national standards, consumers are also not known. Therefore, it is recommended that consumers do not blindly believe that Rational consumption."

Dong Jinshi also suggested that consumers should follow the principle of selecting the right to choose expensive rice, and they can identify whether it is high-quality rice by looking, touching, smelling, tasting, and checking the logo.

Look: The rice grain is full and smooth, full of colloidal luster, uniform grain size, and no insects.

Touch: grasp in the hand, there is a certain degree of hardness, feel fine, no sand, there is a cool feeling.

Smell: Good rice has a light fragrance and no smell. Taste: chewing slightly sweet, no smell. Check mark: Detailed product name, product description, net content, manufacturer's name and address, production date, warranty date, quality level, production lot number, “QS” logo and label.